Belgian brewery Van Steenberge came to us to design the beer dispenser for Fourchette, its new high-fermentation beer with a smooth and spontaneous flavour that is destined to conquer the most selective palates.
We had to balance between elegance and sobriety, highlighting the modern and striking look of the new brand. For this we opted for a black column with the logo die-cut into the tube itself and backlit with a warm, golden light reminiscent of the colour of the beer.
A design to meet the high stakes of the circumstances in which we carefully took into account the target audience and the environment in which the beer column would be located.
Once again we were able to capture the elegance of the moment.
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